CREDIT: 3 credit hours
SEMESTER: Spring Semester 2008
PLACE: Udvar Hazy Building 120
TIME: TuesdayThursday 10:30-11:45 a.m.
INSTRUCTOR: Eric Pedersen
OFFICE: UHB 328
OFFICE HOURS: MTWRF 1:00p.m. to 2:00p.m.
Phone: 652-7977
E-mail: pedersen@dixie.edu
SCHOOL YEAR: 2007-2008
MATERIALS REQUIRED:
A storage device (zip disk, usb drive, etc.) is required.
CASH or CREDIT CARD REQUIRED:
Approximately $40.00 (depending on tastes and budget capabilities) to purchase things online (part of assignment number one).
REQUIRED TEXT:None. Reading assignments will be completed online (for the most part). A suggested text for the course is titled Electronic Commerce, 2004, Efraim Turban, Jae Lee, David King, H. Michael Chung. The cost of the text is approximately $95.00. The ISBN number is 0-13-065302-0.
COURSE DESCRIPTION:
This course covers concepts and principles of electronic commerce from an entrepreneurial approach. The course is interdisciplinary in nature. Disciplines include computer sciences, marketing, consumer behavior, finance, economics and information systems (useful for programmers, web designers, artists, new business developers, and entrepreneurs, etc). Topics include e-commerce defined, Internet and networking infrastructure, demographics of the Internet, opportunity assessment, markets, competitive analysis, strategy development, finance and capital development, risk assessments, electronic commerce technologies, web review, mangement, and evaluation, and launching the site.
COURSE OBJECTIVES:
Objectives of IT 3500 - Electronic Commerce By the end of this course, you will:
- Develop confidence that you understand the fundamental issues involved in developing successful Internet strategies, business models, and execution techniques.
- Be able to explain basic electronic commerce terms, technologies, investments, markets, marketing and media approaches, business models, financing alternatives, risk elements, legal environment, and success strategies.
- Develop expertise in Internet strategy and marketing for a company of your choice through research and presentation projects.
- Understand the technology driving electronic commerce by creating simple web pages using HTML and graphics software. This will increase confidence and understanding about how electronic commerce systems work.
- Have opportunities to apply the course concepts to the real world through class discussions, electronic commerce exercises, case studies and analyses, and Q&A sessions with E-commerce executives and guest presenters.
COURSE REQUIREMENTS AND GRADING:
Your grade will be based on the percent of the total points which you have earned. Your grade will be composed of the following elements.
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Grades will be issued on a percentage of total points possible as follows:
- 94-100% = A
90-93% = A-
87-89% = B+
84-86% = B
80-83% = B-
77-79% = C+
74-76% = C
70-73% = C-
67-69% = D+
64-66% = D
60-63% = D-
Below 59% = F
ASSIGNMENTS AND SCHEDULE:
There will be five projects (or assignments) due in this course. Here are the assignments for IT 3500 - Electronic Commerce



